Winning USA & Canada sponsorship approval doesn’t have to be difficult, and if you follow these five tips you’ll have the best chance of getting your request approved.
It’s hard to get USA & Canada sponsorship approval. The USOC can be very selective in who they choose to sponsor. And since the USOC has been hosting the Olympics since 1904. They are pretty good at identifying the best athletes for their sponsorships. But that doesn’t mean you shouldn’t try—in fact, you definitely should! While there is no foolproof way to guarantee your application will be accepted. There are some things you can do to increase your chances of winning USA & Canada sponsorship approval. Here are five tips you can use to win USA & Canada sponsorship approval.
5 Tips to Help You Win USA & Canada Sponsorship Approval
It may seem like getting sponsorship approval from USA & Canada would be easy, but it’s not always easy to get these two countries to approve your work visa application. Once you know what it takes to get their approval. Though, you can have the best chance of getting their thumbs up. And that’s what this article will help you with.
Here are 5 tips to help you win USA & Canada sponsorship approval.
1) Have your documentation ready
Before approaching a potential sponsor, it’s important to have documentation for any special requests you’ll be making. For example, if you need certain accommodations in order to compete. Or if your organization is part of an official delegation. Having those details outlined will make it easy for USAT. And Can-Am officials to approve your request.
A good place to find out what documents are required is through your national governing body. Or relevant organizations like Disabled Sports USA and Special Olympics International. They can also help you establish how much notice must be given ahead of time.
2) Do your research on the sponsoring company
Before you even begin thinking about how to apply for a sponsored position, take some time and do your research on the company itself. Who are they? What are their values? How can you effectively represent them? These questions should be answered before writing your resume, filling out an application, or doing anything else related to your goal of winning sponsorship approval.
If you can’t do that then how do you expect anyone else to believe in you either? It’s vital that anyone who wants to work with one of these companies make sure they know everything about it before applying for any type of job there. That way you stand a much better chance at actually winning sponsorship approval for whatever role is available. So get online and learn all about it!
3) Understand the rules of sponsorship
Your board of directors may have rules in place for how team members get sponsored. Make sure you understand these rules before embarking on your quest for sponsorship. Understanding who needs to sign off and where your organization’s hot buttons are will go a long way toward helping you win sponsorship approval. Moreover, once you do get that approval, it will be easier for you to keep your sponsor happy—and happier sponsors are more likely to renew their contracts with your organization when they come up for renewal.
Understand your sponsor’s requirements: Beyond just knowing where you stand with your own organization, it’s also a good idea to understand what your potential sponsor wants and needs. A sponsorship deal can work for both sides—after all, if it didn’t, neither of you would pursue it—but sponsors and non-profits want different things from their partnerships. Understanding how they use sponsorship money will help you give them what they want and avoid any wasted effort in areas that don’t matter. For example, if most of your target audience is online rather than on TV or radio then a broadcast-only type of sponsorship might not be a good fit for you.
4) Be prepared to be rejected!
Most organizations have a formal approval process for their sponsorships, which means you’ll have to be patient as you wait for their decision. The most important thing you can do is be prepared in case they say no. If your proposal gets rejected, make sure you know what areas you need to work on before resubmitting, and don’t be afraid to ask questions if it will help get your proposal approved next time.
If sponsorship isn’t something that interests them now, there could always be an opportunity down the road so don’t give up hope! It takes patience, persistence and practice—just like everything else in life—but it’s worth it!
5) Follow up with the sponsoring company after you submit your application
If you want to get sponsored, follow up with sponsoring companies. If you don’t put in any effort, then why should they? It’s important that you give sponsors a reason to choose you out of all of their applicant lists; if you wait for them to contact you first, it may never happen.
Don’t be too pushy or overbearing when following up. A good rule of thumb is that if you haven’t heard back within two weeks, shoot off a friendly email with a simple inquiry. The sponsoring company may be waiting for your paperwork, so giving them a gentle reminder shows that you are motivated and passionate about getting sponsored and will get your application approved quickly. Follow up with sponsors after you send in your application: Sending an email or making a phone call once you’ve submitted your application is almost mandatory if you want to get sponsored in any way, shape, or form by that company or brand.
In Conclusion
Tip #5 can be listed as your goal for winning USA and Canada sponsorship approval: Get a chance at international stardom! Without making some noise, you have little chance of becoming noticed by major sponsorships. And without winning their approval, you probably won’t get a chance at stardom. So be sure to come up with some goals (and ways of achieving them) that address how to get in front of people and make them notice what you’re doing.
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For example, if your sport has an audience that tends to congregate on social media platforms such as Twitter and Facebook. Focus on engaging them there first so they can help spread the word about your efforts. Then use that momentum as leverage when speaking with brands that support international competitions.
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