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Boost Your Facebook- Here Are The Best Step On How To Advertise Both Online and Offline

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Boosted posts are ads you create from posts on your Facebook Page. Boosting a post can help you get more messages, video views, leads, or calls. You may also reach new people who are likely interested in your Page or business but don’t currently follow you.

Boost Your Facebook

If you want more post engagement on your business page or bring more attention to specific content, boosting a post is a great way to increase visibility and grow your brand. Brian Robben, CEO of Robben Media, explains, “boosting Facebook posts can be useful if the content is strong and has a focused offer in it.28 Dec 2020

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A Facebook Business Page is a free opportunity for businesses to increase brand awareness and generate sales on Facebook. To create a Facebook Business Page, simply log into your personal Facebook account, click “Create a Page” from the drop-down menu, and then follow the steps to build out your business profile.

Calling it a full deal on this page, we have to be looking at the following as the table of content which will guide us on our discussion:

  1. What’s Facebook
  2. What’s is Facebook Advertising
  3. How to get active Facebook Account
  4. Benefits of Facebook Account
  5. Ways to set and run an Effective Facebook Ad campaign
  6. How to Create Facebook Business Account
  7. How to Optimize Facebook Ads
  8. Recommendations and Alternatives

Facebook

This is the giant of all social media currently in the world and its a platform where you can chat with your family and friends both near and far to share greetings, documents, videos, images and other online files free of charge.

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With over a billion users on Facebook, you can get your Business to more users online who can come directly to your online or offline shop to patronize you at any level.

Facebook Advertising

Do you Know that Facebook Advertising is one in a million just as Google AdWords hits your business to the top first page of google search engine, you can make use of Facebook Advertising to run a nice campaign which will help you in a long way to meet up with many users online.

Do you know that Facebook today stands like a search engine. What is search engine if we should ask?

Search Engine:

This can as well be called a web search engine or Internet search engine which is a software system that is designed to carry out web search, which means to search the World Wide Web in a systematic way for particular information(Keyword or Focus Key-phrase) specified in a textual web search query.

From what we see today, there are a lot of information which are in Facebook both business, careers and Academics. and on this note we can round it up with a general definition of what a search engine should be:

A search Engine “should be” is a platform where internet user can seek with the aid of a search box for more information with the help of their keywords and the result of every search engine must be in the order of importance for easier clarification to a better understanding.

How to get active Facebook Account

Not every FB account is active that means you need to create and set up your Facebook Account before it will be active for usage. Facebook with the help of their analysis tools always fishes out scammers which on this page below I will tell you have to know a scam profile on FB.

Do you have an existing Facebook Account? You can easily login just as the image displays with the following:

  1. Username or email address or Mobile Number
  2. Account Password

Features of a Scammers Profile

Haven seen some set of profile and at last it is only for camming people. I have carefully gone through most of my friends list on Facebook and all i notice is tat most of them are not who they said they are. Meanwhile, with the below features you will know weather a profile is real or not:

  1. Most of fake Profile have 1 to 5 Images only
  2. The Profile have flowers
  3. You will see more of from head to stomach images(half pictures)
  4. Always ending video calls and send voice not or will tell let chat with one excuse of misfunctioning ear piece or camera

Well, I have more to tell you but we have to get back to the business on this page;

Steps to creating active Facebook Account

The steps are very simple and easy which you can try on your own, i don’t life as most people don’t try some online registration and instead they will pay someone to do it for them. well that is Bad of you and Good of him but the best of it all is that, as the world is growing all things Digital, we all should as well embrace it and live a Digital Lifestyle to suite the world at large.

  1. Visit this portal www.facebook.com from your mobile, Tablet or PC
  2. Fill in the boxes with the following:
    1. First and surname
    2. Mobile number or active email address
    3. Choose a Password
    4. select your gender
  3. Now, you click on Sign up and note for you click on sign up you have agreed to the terms and conduction of Facebook membership.

Benefits of Facebook Account

Here are the list of things you have to gain using Facebook Account:

  1.  Chat and share content and messages with friends far and near
  2. Reach billions of people on the go
  3. Manage your Account for business bosting
  4. Grow Business Pages and other groups for interaction and to buy or sale products
  5. Make money using Facebook is very real and cool

Ways to set and run an Effective Facebook Ad campaign

Do you know what? there things you need to not before planning to set an ad for your business and the below list will help you on it:

  1. You Need a Facebook Business Account
  2. Facebook Page
  3. Site or WhatsApp or any Link Leading to your Business Content
  4. Headline
  5. Description
  6. Type of Button your wish to use

However, I will make an example of a full Scholarship and Visa  Facebook Ads setup before the end of this post.

How to Create Facebook Business Account

It’s not all that simple but we will make easier for you to understand. How ever, that you have a Facebook Account can in any give you access to a Default Facebook Business Account too but it will be better if you can make the simple and full registration on your own with these steps i will showing you below.

Before we proceed, here are the steps you can use to see the default Facebook Ad Account from your main Facebook Account homepage.

  1. Are you logged in to your Facebook Account? if yes, let proceed but if not visit Facebook.com and proceed with the next steps.
  2. From the homepage select settings and privacy
  3. Click on settings
  4. Select Ads Centre from the left hand side
  5. Now you are on the default Ad page

Which means you can create your Ads just as the below Scholarship Campaign explains:

How to set up a Scholarship campaign on Facebook Advertising Account

The steps you are to take a well outline below and you can ask your questions in any way you are not following us:

1) Click on Create Ad

2) Select from these list what type of campaign you need

Choose a campaign objective

  1. Awareness
    • Brand Awareness
    • Reach
  2. Consideration
    • Traffic
    • Engagement
    • App Installs
    • Video Views
    • Lead Generation
    • Messages
  3. Conversion
    • Conversions
    • Catalogue Sales
    • Store Traffic

3) Enter the name of the campaign for clarity

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4) Like we are using Traffic, so we have to Choose where you want to drive traffic. You’ll enter more details about the destination later.

  • Website
  • App
  • Messenger
  • WhatsApp

5) Edit your daily Budget which will determine how many clicks and visitors you can get daily

6) Now, you have to Custom Audiences and you can also add an exclusive list. You can enter the name of the country or region or continent you wish to get views from. Bet wise with your selection because developed country have more CPC(cost per Click) than underdeveloped or developing countries. Meanwhile, you Focus should be on the content or products and with your personal analysis who can buy them online or visit or need them.

7) On this steps, you will select the age rang you can to use but by default you will see 18+ to 65+ and you can click here at edit to increase or reduce depending on what you are selling

8) Optimization and delivery: This will help you to get a better result and you can select any of the following:

  1. Landing page views
    We’ll deliver your ads to people who are more likely to click on your ad’s link and load the website or Instant Experience.
  2. Link clicks
    We’ll deliver your ads to the people who are most likely to click on them.
  3. Impressions
    We’ll deliver your ads to people as many times as possible.
  4. Daily unique reach
    We’ll deliver your ads to people up to once a day.

9) Do not Touch The Cost control for that will not help you ads reach better countries. Of course you should known that all countries CPC are not The same. So, giving a cost control and hinder the performance of your ads:

From Facebook: How a cost control works

Your cost control is the cost per link click that you want Facebook to try to stay under. You can check this in the cost per optimization event column in Ads Manager.

10) this is the last stage before Publishing your Campaign and below are what you have to do:

  • Select the Facebook Page that you wish to use. Now, have you seen why I told you above that you need a page to run an effective ads campaign? You have to set your page properly linking both your Twitter.com, instagram.com, and WhatsApp.com accounts on the page. so that once you boost your post people like friends and the public will see it from all the 4 social media basically and mind you it will still bring the organic search for you also when your place them well. Learn More How to set an Active Facebook Page.
  • Format: Choose how you’d like to structure your ad.
    • Single image or video
    • Carousel
    • Collection
  • Add Media which can be any of the following:
    • Image
    • video
    • These media can be selected from the stock images or video or better still you can choose from your Facebook Photos or you can upload a new image or Video too.
  •   Now you Arrange the body of your ad as follow:
    • Primary text
    • Headline
    • You can add a description or let the content place it automatically from your link
  • Enter your link option which can be: Destination
    • Website
    • Facebook event
    • Phone call
  • Then you call to action
    • No button
    • Subscribe
    • Watch More
    • Send WhatsApp Message
    • Learn More
    • Apply Now
    • Book Now
    • Contact Us
    • Get Offer
    • Download
    • Get Quote
    • Get Showtimes
    • Listen now
    • Get Access
    • See Menu
    • Request Time
    • Shop Now
    • Sign Up

How to Optimize Facebook Ads

Just as if it finished you should note these parts very well if you wish to gain full result:

    • Detailed targeting: This contains all demographics, interests, and behaviors. meaning that you can search and ads your keywords depending on the type of product or services you are rendering:
    • Detailed targeting expansion: You Can Choose for your ads to extend to more interesting people beyond your targeted region or country etc.

The example: Sponsorship campaign ads

Just as if it is not Possible, This is what you need and will be getting from this page free of charge and once you follow up the guideline here, you will gain your easy and secure Approval on the go.

However, on this page, I will show you the best way you can Apply and in return gain Approval for an Abroad Visa Sponsorship Program(America, Canada, Australia, Germany, Italy, UK, and other international Countries of the world) which you can do the following with:

1. Study Abroad
2. Work Abroad
3. Citizenship
4. Business acquisition

Meanwhile, all Application is free and secure and you can get started with your Application today.

Read More: How to create a Facebook Business Account

Dear reader I hope you are following up with all the explanations and if not, you can call our attention on any part or better still call or chat me Directly on WhatsApp at +2348037943139 for easier and more assistance:

  1. Visit https://business.facebook.com/ from any of internet-connected devices
  2. This will open a complete Facebook Business Suite portal
  3. Click on create or add Account
  4. Enter the name of the Business Account
  5. Enter the email address for the Account
  6. Choose the currency you want like Naira if you are in Nigeria or Dollar or any of your available preferred currency and not that the currency type must correspond with your funding source. Like you can’s choose a dollar and later you will be trying to add a Local Naira Card or local currency ATM card for founding. please it will not work.
  7. Add your Website and Submit

Get more details from Facebook Support

Recommendation and Alternatives

You have heard of any of the following on the list below:

  1. Adwords
  2. Microsoft ads
  3. Instagram Ads
  4. Twitter Ads
  5. Yandex Ads
  6. Baidu Ads

To be very sincere with you, WhatsApp which is very lovely and loved by all don’t have any Campaign yet all you need is to download on Install and Active a WhatsApp Business App to better your marketing strategies and increase sales and income.

It’s True that Google AdWords gives your business a chance to come on the first search engines pages and you will as well be advertised to other websites serving Google Adsense as monetization with a free Google Account Sign up. well, there are other forms of website monetization that you can use to make money online as an effective blogger.

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